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19 Nov 2025

Louth GAA announce two year partnership agreement with Sports Direct

Louth GAA announce two year partnership agreement with Sports Direct

Pictured at yesterday’s announcement is Kyle Rafferty (hurling), Sam Mulroy (football), Ciaran Downey (football) and Ricky McKeown (hurling) Mandatory Credit ©INPHO/Morgan Treacy

Louth GAA have announced a two year partnership agreement with Sports Direct.

Managing Director of Sports Direct in Ireland, Leonard Brassel commented: 

“We are delighted to offer our support to Louth GAA on their inspiring journey in GAA. As a nation, Ireland has a history of punching above its weight and nowhere showcases that better than in GAA”.

Chairman of Louth GAA Peter Fitzpatrick, commented:

“We are excited about our new partnership with Sports Direct, that will support us in growth and development of Louth GAA panels from U17 to Senior in both hurling and football. It is a testament to the belief we have in our teams and the future. 

“Louth GAA have big plans on and off the field of play, to build on our recent results, to maintain a presence in Division 2 is a priority, a return to the All Ireland Championship stages in the later stages of the 2024 season, compete and at a minimum retain our Nicky Rackard status and continue our journey towards a new home in Dundalk with the development of our own stadium.”

The new Louth Home Kit, manufactured by O’Neill’s, goes on sale in Sports Direct stores from
December 7 th 2023. 

Sports Direct has two newly refurbished stores in Louth, Dundalk Retail Park and the M1 Retail Park, Drogheda. 

Fans can expect €10 back in form of a voucher with every purchase of the new Home Jersey.

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