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26 Mar 2026

Louth hoteliers urge government to cut VAT rate

Calls for measures to safeguard the long-term viability of Irish tourism

Louth hoteliers urge government to cut VAT rate

The average VAT rate among those 18 countries is just 9.5%. 

Reporter:

Jason Newman

21 Aug 2025 10:29 PM

In advance of Budget 2026, Louth hoteliers are calling on the Government to deliver targeted measures to safeguard the long-term viability of Irish tourism and hospitality. The upcoming Budget takes place against a backdrop of ongoing challenges for local tourism businesses.
 
James McKenna, IHF Mourne Boyne Lakes Branch Representative says that, as Ireland’s largest indigenous and regional employer, tourism and hospitality supports over 270,000 livelihoods nationally including 3,000 jobs locally in Louth.
 
Mr McKenna says: “It is vital that the Government takes decisive action to place Irish tourism and hospitality on a more stable and competitive footing. Local businesses in Louth are struggling to deal with exceptionally high operating costs and tight margins. This is especially challenging for regional food businesses. These businesses are now threading a fine line between covering ever-increasing costs and losing competitiveness.”
 
Mr McKenna urges the Government to deliver on its commitment to reduce the rate of VAT on hospitality food business:  “A rate of 9% VAT for food related services would align us with the majority of our European competitors. For instance, Germany has recently announced a reduction in its VAT rate on food services to 7% from January next year, down from 19% currently in place. This move recognises the broader social and economic role played by the hospitality sector and the particular challenges facing food businesses.
 
“We need a similar approach here in Ireland without delay. Restoring the 9% VAT rate for food-related services from January would be a vital policy intervention for a sector that contributes significantly to our economy as a driver of regional employment, economic diversification and rural development.”
 
He said that that eighteen of the EU’s 27 member states apply a food VAT rate lower than Ireland’s 13.5%. The average rate among those 18 countries is just 9.5%. 

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