Knockbridge man Kevin Hilliard and his brother Declan filmed this hilarious video today
As Storm Emma intensifies and stocks of bread are running dangerously low across the country, some people are going to extreme measures to get their hands on a slice or two.
Dundalk men Kevin Hilliard and Sean Wynne filmed this hilarious video in Knockbridge village today.
And the funny video seems to have tapped into the nation's love affair with loaves - it has has been viewed by over 1.6 million people. A further 28,000 people have shared the post.
The viral video was filmed by the local lads outside MacNamees pub and The Village Rooms in Knockbridge.
Speaking to The Dundalk Democrat Kevin Hilliard said: "We were very surprised by how many people watched it. It was a simple bit of fun and we didn’t think it would go as far as it did. Great bit of fun!"
Have a look at the video below. It's guaranteed to give you a good snow day laugh.