A unique arts collaboration, driven by local tour company Matthews.ie, has been shortlisted in two categories for a major national award.
The Matthews.ie Arts Showcase Initiative has been shortlisted in the Best Small Sponsorship and Best Use of Creativity in the Community in the 25th Allianz Business To Arts Awards.
The initiative promotes and provides innovative advertising support to a succession of artists across a range of disciplines over a three-year period.
Matthews.ie and Louth County Council Arts Office have been jointly nominated for the award, with the latter also representing the contribution made by Monaghan County Council Arts Office in the promotion of the initiative.
This practical Business to Arts initiative was launched in May 2015 by Minister for Arts, Heritage and the Gaeltacht Heather Humphreys and the Minister for Business and Enterprise Gerald Nash to celebrate the 20th anniversary of Matthews.ie.
“We are thrilled at the news of reaching the final four in both of these categories for an initiative that has exceeded our expectations in terms of success,” said Matthews.ie Managing Director Paddy Matthews.
“Every six months, a deserving person from the creative sector across the arts disciplines in Louth, Monaghan or East Meath is selected as the showcase winner and have themselves or their works featured as an advertisement on the full back of a Matthews.ie coach.”
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