Tesco Ireland raised a whopping €2 million for Aware through the fundraising efforts of Tesco’s employees and customers throughout the country and over €45,000 was raised by Tesco stores in Louth. The announcement marks the end of Tesco’s two-year Charity of the Year partnership with Aware which ran from 2012 to 2014, as selected by the company’s 15,000 employees.
The money raised over the past two years has been used to roll out Aware’s ‘Beat the Blues’ programme in secondary schools throughout the country. Funding from mid-2013 and 2014 was used to support Aware’s Life Skills Programme, which focuses on teaching participants how to manage feelings of stress, worry or anxiety.
Thanks to the Tesco charity of the year partnership 67,923 students took part in Aware’s Beat the Blues programme and 4,451 people completed Aware’s Life Skills programme.
Dr. Claire Hayes, Clinical Director, Aware, said, “ Thanks to their efforts we have been able to bring our schools programme and our Life Skills programme to thousands of people right across the country. This has made a really positive difference in the lives of many individuals and families.”
Brian Farrell, Store Manager, Tesco Dundalk commented “Through our partnership with Aware we have gained real insight into the incredible work that they do in raising awareness and offering support to those affected by depression in Ireland.”
T esco’s Charity of the Year gives our colleagues and customers the chance to support a cause that is close to their hearts and we are delighted that Tesco stores in Louth have raised over €45,000 for Aware over the past two years. Although our formal partnership with Aware has now come to an end, we will continue to work with them to support their fundraising activities going forward. We will also be announcing our next Charity of the Year in the coming weeks.”
For more information log onto www.aware.ie or www.tesco.ie
Tesco colleagues have raised over €13 million for its charity of the year partners since 2001. Tesco’s 26 community champions collectively dedicate 20,000 hours to community work every year.
The Beat the Blues Programme focuses on positive mental health and how to deal with challenges in life, as well as building strength and resilience for the future, is especially important given the difficult situations which many young people in Ireland now face.
The Life Skills Programme is delivered over the course of six weeks. The programme is focused on teaching participants how to manage feelings of stress, worry or anxiety and helps them learn simple and practical skills to cope with life’s challenges.
For further information please contact: Amanda Farrell, Tesco Ireland 086 3902314 / email@example.com
Sandra Hogan, Aware: Sandra.firstname.lastname@example.org
Mary Crotty, Mary Crotty PR: email@example.com